The AMC Hornet SC/360 is a unique and relatively rare muscle car from the early 1970s. Known for its performance and distinctive style, the Hornet SC/360 has become a sought-after collector’s item. Enthusiasts and collectors alike are drawn to its historical significance and impressive features.
History and Production of the AMC Hornet SC/360

The American Motors Corporation (AMC) introduced the Hornet series in 1970 as a compact car that could compete with the likes of the Ford Maverick and the Chevrolet Nova. Among its various models, the Hornet SC/360 stands out as a performance-oriented version that debuted in 1971. The “SC” in its name stands for “Super Coupe,” while the “360” refers to its powerful engine. The design of the SC/360 was bold, featuring sporty stripes and unique badging that set it apart from other Hornet models.
The production of the Hornet SC/360 was limited to the 1971 model year. Several factors contributed to this short production run, including the rising insurance premiums for muscle cars and the oil crisis, which shifted consumer demand towards more fuel-efficient vehicles. Additionally, AMC faced stiff competition from established muscle cars, making it difficult for the SC/360 to gain a significant foothold in the market.
Performance Features and Specifications

Under the hood, the Hornet SC/360 boasted a 360 cubic-inch V8 engine, capable of delivering up to 245 horsepower with a four-barrel carburetor. This powertrain made the SC/360 one of the more formidable compact muscle cars of its time. Buyers had the option of a three-speed automatic transmission or a four-speed manual, allowing them to tailor the driving experience to their preference.
In terms of performance metrics, the SC/360 could accelerate from 0 to 60 mph in just under seven seconds, a respectable feat for the era. Its maximum torque output was around 365 lb-ft, providing the muscle needed for a thrilling drive. When compared to other muscle cars from the same period, such as the Plymouth Duster 340 or the Chevrolet Nova SS, the Hornet SC/360 held its own, offering a compelling blend of performance and style.
Market Reception and Legacy

Upon its release, the Hornet SC/360 received a mixed reception from the market. While it was praised for its performance capabilities and aggressive styling, the timing of its launch during an economic downturn and changing consumer preferences hindered its commercial success. AMC’s marketing efforts highlighted the SC/360’s sporty attributes, but the broader market trend towards practicality and economy overshadowed these appeals.
Despite its initial market challenges, the Hornet SC/360 has left a lasting legacy in the automotive world. It is remembered fondly by car enthusiasts and has made appearances in various media, car shows, and even racing events. Its unique place in the history of American muscle cars ensures that it remains a subject of interest and admiration among collectors and historians alike.
Collector Values and Market Trends

Today, the AMC Hornet SC/360 is considered a prized possession among collectors. Its current market value can vary significantly based on factors such as condition, originality, and provenance. Well-maintained examples can fetch prices upwards of $30,000, especially if they retain original parts and documentation. The rarity of the SC/360, combined with its historical significance, contributes to its high desirability among vintage car collectors.
The investment potential of the Hornet SC/360 is promising, as classic cars from the 1970s continue to appreciate in value. According to Hot Rod Magazine, cars from this decade are increasingly seen as valuable investments. As more collectors recognize the significance of the SC/360, its value is expected to rise, making it a potentially lucrative addition to any car collection.
Preservation and Restoration

Restoring a Hornet SC/360 can present several challenges, primarily due to the scarcity of original parts. Enthusiasts often need to source parts from salvage yards or rely on reproduction components, which can be costly and time-consuming. However, the satisfaction of bringing this classic muscle car back to life is a rewarding endeavor for many collectors.
To maintain the condition and value of a Hornet SC/360, owners should focus on preserving original parts and ensuring authenticity during restoration. Engaging with communities of AMC enthusiasts can provide invaluable support and resources. Websites like Hemmings offer insights and advice on restoration projects, helping collectors navigate the complexities of preserving these iconic vehicles.
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*Created with AI assistance and editor review.
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