10 Cars nobody bought new but everyone wants today

Some cars may have rolled off the production line to little fanfare, but have since gained a cult following. Whether due to unique design, a pop culture moment, or simply being ahead of their time, these vehicles are now coveted by collectors and enthusiasts alike. Let’s take a look at ten such models that struggled to find buyers when new but are now in high demand.

DeLorean DMC-12

Image Credit: Tim Green - CC BY 2.0/Wiki Commons
Image Credit: Tim Green – CC BY 2.0/Wiki Commons

The DeLorean DMC-12 is perhaps the most famous example of a car that gained popularity post-production. Initially released in 1981, its futuristic stainless-steel body and gull-wing doors captured attention, but performance issues and a high price tag led to disappointing sales. However, its starring role in the “Back to the Future” movie franchise transformed it into a cultural icon. Today, the DeLorean is a collector’s dream, with enthusiasts drawn to its unique design and cinematic legacy.

While only around 9,000 units were made, the surviving DeLoreans are treasured and often meticulously restored. The car’s blend of 80s nostalgia and distinctive styling ensures its status as a sought-after classic.

AMC Pacer

Image Credit: Charles01 – Own work, via Wikimedia Commons, CC BY-SA 3.0

The AMC Pacer, introduced in 1975, was marketed as a “wide small car.” Its quirky, bubble-like design was revolutionary at the time but ultimately polarizing. While it offered great visibility and a spacious interior, fuel efficiency and performance were not its strong suits, leading to lackluster sales. Despite this, the Pacer has found a second life among collectors who appreciate its retro charm and unique silhouette.

Today, this oddball car is celebrated for its distinctive look that stands out in a sea of modern vehicles. The Pacer’s design, once deemed too unconventional, now attracts those eager to own a piece of automotive history.

Pontiac Fiero

Pontiac Fiero
Image Credit: Triple-green – CC BY-SA 2.0/Wiki Commons.

The Pontiac Fiero, launched in 1984, was GM’s first mid-engine sports car. While it boasted an innovative design, early models suffered from reliability issues, resulting in a tarnished reputation. Over time, improvements were made, but the damage was done, and the Fiero was discontinued by 1988. However, its unique design and potential for customization have led to a resurgence in interest.

Fiero enthusiasts today appreciate the car’s sporty design and affordable entry into the mid-engine world. With a growing community of modifiers and restorers, the Fiero continues to find new fans looking for distinctive flair and a project car with potential.

Saab 900 Turbo

Saab 900 Turbo
Image Credit: Mr.choppers, via Wikimedia Commons, CC BY-SA 3.0

The Saab 900 Turbo, produced from 1978 to 1998, was known for its distinctive design and innovative features. Despite its engineering achievements, the car struggled to find a broad audience during its production years. However, the 900 Turbo’s quirky charm and turbocharged performance have earned it a dedicated following in recent years.

Collectors are drawn to the 900 Turbo’s unique styling and robust build quality. The car’s reputation for being both fun to drive and practical has solidified its status as a desirable classic, with enthusiasts cherishing its Swedish engineering and iconic design.

BMW Z3 M Coupe

Image Credit: nakhon100 – via Wikimedia Commons, CC BY 2.0

The BMW Z3 M Coupe, affectionately known as the “Clown Shoe” due to its distinctive shape, was introduced in 1998. Its unconventional styling and high-performance specs set it apart, but it was a niche model that didn’t appeal to the masses when new. Today, collectors value the Z3 M Coupe for its rarity and unique design.

With only a few thousand units produced, the Z3 M Coupe has become a sought-after collectible. Enthusiasts appreciate its blend of performance and oddball aesthetics, making it a standout in the world of classic sports cars.

Ford Pinto

Image credit: betto rodrigues / Shutterstock

The Ford Pinto, produced from 1971 to 1980, is often remembered for its safety controversies rather than its merits as a vehicle. Despite its notoriety, the Pinto has garnered a following among collectors who appreciate its place in automotive history. Its simple design and affordability have helped it find a niche audience.

Enthusiasts today often restore Pintos to their former glory, embracing their 70s styling and compact size. While it may have a checkered past, the Pinto’s role in shaping safety standards and its retro appeal make it an interesting choice for collectors.

Subaru BRAT

Subaru Brat
Image Credit: Charlie from United Kingdom, via Wikimedia Commons, CC BY 2.0

The Subaru BRAT (Bi-drive Recreational All-terrain Transporter) was introduced in 1978 and offered a unique blend of car and truck features. Its quirky design, featuring rear-facing jump seats, didn’t capture the attention of many new car buyers, but it’s since become a favorite among collectors.

Today, the BRAT’s unusual design and off-road capabilities have attracted a cult following. Enthusiasts enjoy its versatility and the novelty of its design, making it a standout choice for those looking to own a piece of Subaru’s history.

Volkswagen Corrado

Image Credit: Calreyn88 – Own work, via Wikimedia Commons, CC BY-SA 4.0

The Volkswagen Corrado, produced between 1988 and 1995, was a sporty coupe that didn’t quite catch on with the broader market. Despite its advanced features and solid performance, it struggled to find buyers. However, the Corrado’s sleek design and driving dynamics have earned it a loyal following.

Collectors today are drawn to the Corrado for its unique styling and engineering excellence. Its blend of performance and classic Volkswagen charm makes it a desirable classic among enthusiasts eager to experience its driving pleasure.

Isuzu VehiCROSS

Image Credit: zombieite / Flickr / CC BY 2.0

The Isuzu VehiCROSS, launched in the late 1990s, was a trailblazer with its futuristic design and off-road capabilities. It was ahead of its time, and its bold styling didn’t resonate with mainstream buyers. Today, the VehiCROSS is celebrated for its innovative design and rarity.

With only a few thousand units sold in the U.S., the VehiCROSS has become a collector’s item. Enthusiasts appreciate its ruggedness and distinctive look, making it a prized possession for those seeking something truly unique in the SUV market.

Chevrolet Corvair

Image Credit: Greg Gjerdingen, via Wikimedia Commons, CC BY 2.0

The Chevrolet Corvair, produced from 1960 to 1969, faced criticism for its handling issues, famously highlighted in Ralph Nader’s book “Unsafe at Any Speed.” Despite this, the Corvair’s innovative rear-engine design and distinctive styling have earned it a place in the hearts of collectors.

Today, enthusiasts value the Corvair for its classic look and the role it played in automotive safety reforms. Its unique engineering and vintage appeal make it a desirable classic for those interested in a piece of automotive history.

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