7 Honda concept cars that deserved production approval

Bobby Clark

02/08/2026

7 Honda concept cars that deserved production approval — Image Credit: Akinori YAMADA from Tokorozawa, SAITAMA, Japan – HONDA – Project 2×4 – via Wikimedia Commons, CC BY 2.0

Honda has long been a leader in automotive innovation, consistently pushing the boundaries of design and technology. Over the years, the company has unveiled several concept cars that captured the imagination of enthusiasts worldwide. While not all of these striking designs made it to production lines, they remain a fascinating glimpse into what could have been.

Honda EV-STER

Image Credit: stevelyon – via Wikimedia Commons, CC BY-SA 2.0

The Honda EV-STER, a sleek electric roadster concept, was first revealed at the 2011 Tokyo Motor Show. Its futuristic design and advanced features showcased Honda’s vision for a dynamic, eco-friendly sports car. The EV-STER was equipped with a dual-motor setup and promised excellent handling and performance.

While the EV-STER never saw production, its influence can be seen in Honda’s ongoing commitment to electric vehicles. The concept’s lightweight construction and sporty aesthetics were ahead of their time, offering a glimpse into a future where sustainability meets high-performance driving.

Honda Urban EV Concept

Image Credit: MB-one – Own work, via Wikimedia Commons, CC BY-SA 4.0

Unveiled at the 2017 Frankfurt Motor Show, the Honda Urban EV Concept was a compact electric vehicle that charmed audiences with its retro-inspired design and modern technology. The concept aimed to bring a sense of nostalgia while addressing the need for sustainable urban transportation.

The Urban EV Concept was well-received, leading to the production of the Honda e, which captured some of the original’s spirit. However, the concept’s unique styling and innovative interior features were not fully realized in the production model, leaving some fans wishing for more.

Honda NeuV

The Honda NeuV, introduced at CES 2017, represented a bold step into the future of autonomous electric vehicles. This concept car featured artificial intelligence and a “emotion engine” designed to understand and respond to the driver’s feelings, creating a personalized driving experience.

Despite its advanced technology and intriguing premise, the NeuV remained a concept. Its innovative ideas continue to influence Honda’s approach to AI and connectivity in vehicles, illustrating the company’s commitment to developing intelligent mobility solutions.

Honda Project 2&4

Image Credit: Alexander Migl – Own work, via Wikimedia Commons, CC BY-SA 4.0

The Honda Project 2&4, first shown at the 2015 Frankfurt Motor Show, was a unique collaboration between Honda’s motorcycle and automobile divisions. This open-wheeled vehicle combined a car’s stability with a motorcycle engine’s thrill, powered by a 999cc MotoGP engine.

Project 2&4’s radical design and exhilarating performance potential made it a standout concept. Though it never reached production, its innovative approach continues to inspire discussions about the future of hybrid automotive and motorcycle designs.

Honda FCV Concept

Image Credit: Norbert Aepli, Switzerland, via Wikimedia Commons, CC BY 4.0

As a pioneer in fuel cell technology, Honda introduced the FCV Concept in 2014, showcasing its vision for hydrogen-powered vehicles. The FCV Concept promised zero emissions and an impressive driving range, making it a significant step toward sustainable transportation.

While the Honda Clarity Fuel Cell later emerged as a production model, the FCV Concept’s groundbreaking technology and sleek, futuristic design left an indelible mark on the industry. It highlighted Honda’s ongoing efforts to develop alternative fuel vehicles and reduce environmental impact.

Honda S660 Concept

Image Credit: Tokumeigakarinoaoshima – Own work, via Wikimedia Commons, CC0

The Honda S660 Concept, unveiled in 2013, was a compact, two-seater sports car that captured the essence of driving fun in a small package. Its mid-engine layout and lightweight design promised an engaging and agile driving experience.

Although the S660 did see limited production in Japan, its concept form offered a more streamlined and daring design. The S660 Concept’s spirited performance and playful design elements continue to resonate with enthusiasts who appreciate small, nimble sports cars.

Honda NSX Roadster Concept

The Honda NSX Roadster Concept gained attention after its appearance in the 2012 film “The Avengers” as Tony Stark’s vehicle of choice. This open-top version of the iconic NSX combined supercar performance with the thrill of open-air driving.

Despite its cinematic debut, the NSX Roadster Concept never made it to production. Its striking design and potential for exhilarating performance left a lasting impression, reflecting Honda’s prowess in creating vehicles that blend luxury, performance, and innovation.

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